We deliver the whole 'Package' - Market Research & Consulting!
We Deliver More Than Expected!
The term ‘information age’ defines our world today.
All businesses require accurate and timely information to be successful.
Whether your company is large or small, financing, equipment, materials, talent, and experience alone are not enough to succeed without a constant flow of the right business information.
We help you:
Improve communication:
It drives your communication not only with your current customer base but with target prospects as well.
Market research shows you where your customers can be reached, as well as what language will be most effective in attracting their attention and resonating with them on an emotional level.
Identify opportunity:
Market research helps you identify both high-level and more accessible opportunities for reaching and converting new customers.
It can be the best way to discover new platforms for advertising, consumer concerns you were unaware of, and gaps within your market that you can fill.
Lower your risk:
Concrete data keeps you focused on the real opportunities and helps you avoid unproductive effort.
When you understand your customers, you can use your resources to reach them more effectively, with less risk of wasting time, money, and effort on marketing initiatives that don’t work.
Market research also helps you identify low-risk, high-reward areas where your company can expand or offer new services.
We have been helping clients make strategic decisions with expert research and analysis since 2001.
Our company history and culture revolve around the core values of ethical, aggressive, primary-driven intelligence.
Our clients get an all access pass to experienced statisticians:
Our IRS Research Scientists transform complicated data into rich, easy to comprehend insight. Everything we do analytically is a blending of science and art. Our Research Scientists are keenly aware of client business objectives and are able to recommend the most appropriate analytics and reporting approach. We work with you to deliver easily digestible and actionable results.
Our teams always provide a wealth of knowledge that is based on years of experience. We aren’t just focused on the data; we are focused on solving our client’s critical business issues. We are highly integrated into every project and involved throughout the entire research process, from kick-off to reporting.
Our teams have over 20 years of experience in:
Adaptive Conjoint
Archetypal Analysis
Build-Your-Own Conjoint
Classification Trees
Discrete Choice Conjoint
Hierarchical Bayes Modeling
Market Sizing & Projections
Maximum Difference (Maxdiff) Scaling
Price Sensitivity Meter
Regressions/Drivers Analyses
Segmentation/Cluster Analysis
Structural Equation Modeling
We Deliver the whole ‘Package’ – Research & Consulting!
We are your ‘One-Stop Shop’ for Global Market Research & Consulting Services.
